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Podcast title The SEO.co Search Engine Optimization Podcast
Website URL http://seo.co
Description Welcome to the SEO.co Daily Search Engine Optimization Podcast. Bringing you daily SEO & digital marketing tips that we've learned throughout our 20+ years of internet marketing. Learn the latest SEO, content marketing, link building, social marketing, conversion optimization, persuasive selling & internet marketing tactics that work today. Learn more at SEO.co.
Updated Sun, 23 Feb 2020 12:16:59 +0000
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Link to this podcast The SEO.co Search Engine Optimization Podcast

Episodes

1. Getting Started With Internal Link Building as a Primary Strategy
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Description:

If you haven’t spent much time with internal link building, and you’re prepared to make it a primary focus of your SEO strategy, there are a few things you’ll need to research.

Mentioned in Today’s Episode:

Quality link building Moz Keyword Explorer Internal Link Building as a Primary Strategy Internal Link Building as a Secondary Strategy Internal Link Building vs. Other SEO Strategies White Label SEO

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What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

2. What Makes Internal Links Effective
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Description:

So what makes an internal link building strategy “effective?” Why is internal linking important?

Mentioned in Today’s Episode:

What Makes an Internal Link Effective? High-Level Internal Link Building Strategies

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Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

3. Internal Links Why Are They Important
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Description:

Internal links remain one of the most neglected elements of SEO, but with the next 3 episodes, you should be able to better understand how internal links work, and incorporate them into your existing SEO approach.

Links Mentioned in Today’s Episode:

Quality link building WikiPedia How Internal Links Work Benefits of Internal Link Building for SEO Google's Internal Links Importance

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What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

4. The 7 Most Important Questions to Ask of Your SEO Data
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Description:

SEO is a strategy that depends on objective data reporting and analysis to be effective; if you don’t listen to the data when it tells you you’re doing something wrong, you could self-destruct. On the other hand, if you analyze the data correctly, you’ll all but guarantee yourself a solid path forward. Objective data alone can’t give you meaningful takeaways and conclusions. For those, you need to ask the right questions of your data.

Links Mentioned in Today’s Episode:

 

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SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

5. 7 Ways to Boost Conversions With Better Copy
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Description:

Conversions are one of the most important considerations for an online marketing strategy; no matter how much traffic you receive to your website or how prominent your brand becomes, your profitability will still be limited by the number of people who “convert,” usually either buying a product or becoming a lead by filing out a contact form. Here are seven easy ways you can boost your conversion rates with better copy.

Links Mentioned in Today’s Episode:

Content Marketing ROI

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Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

6. The Ultimate Checklist for Your Local SEO Starter Kit
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Description:

If you’re going to rank in local SEO, you’ll need to play by a slightly different set of rules. Traditional SEO best practices, such as optimizing your site for mobile devices and pursuing an ongoing link building campaign, should remain in place, but as you gear up for local dominance, you’ll want to make sure the following “starter kit” procedures are executed on.

Links Mentioned in Today’s Episode:

The Ultimate Linkbuilding Guide

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What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

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SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

7. 7 Secrets of Modern Link Building You Didn't Know
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Description:

Link building has gone through a number of changes over the years, to be sure. It’s almost unrecognizable from the days where spamming links to your domain on any forum you came across could boost your rankings measurably. Modern link building is much different, but I find that marketers and entrepreneurs still only scratch the surface of the strategy—or ignore it altogether. That’s why I’ve come up with this list of link building secrets you probably didn’t know.

Links Mentioned in Today’s Episode:

Quality link building services

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What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

8. 7 Reasons You Aren't Getting Higher Authority Backlinks
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Description:

In the SEO puzzle, backlinks are one of the most valuable pieces. They’re responsible for passing authority to your domain and individual pages, increasing the trustworthiness that Google evaluates your site to have. The higher authority you have, the higher you’ll rank for queries related to your brand. Here's 7 reasons you're not getting higher authority links back to your site.

Links Mentioned in Today’s Episode:

Domain Authority SEO link building

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What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

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SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

9. The Right and Wrong Way to Build Links in Guest Posts
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Description:

Link building is one of the most hotly debated and discussed elements of search engine optimization (SEO)—and for good reason. However, you need to build links “correctly” if you want to escape without a penalty and continue passing relevant authority to your domain. But what are the “right” and “wrong” ways to build links?

Links Mentioned in Today’s Episode:

SEO Link building Guide

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What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

10. How to Make Any Piece of Content More Valuable With 8 Tweaks
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Description:

You can think of your content as a form of currency. You use it to fuel production in your marketing campaign, funding your other strategies and enticing visitors to come to your site. The more valuable your content is, the better results you’re going to see, so if there was a way to make your content better, wouldn’t you take it?

Here’s the inevitable catch: most ways to improve your content come with improving yourself, and demand significant time and energy. You need to research, practice, and spend more time refining your strategy. I’ve got a few helpful tips you can use on any content draft you have to make it just a little bit better.

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What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

11. The 8 Biggest Myths in Guest Posting
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Description:

To date, guest posting has been one of the most efficient and beneficial long-term strategies for either content marketing or SEO. Use a personal brand to get your work published on various high-authority publishers, and reap the rewards of authority, visibility, and traffic for your brand.

Unfortunately, there are a number of persistent myths circulating about guest posting in the modern era. These are eight of the most egregious ones I’ve found.

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Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

12. The One Thing Holding Most SEOs Back From Success
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Description:

SEO's are typically forced to juggle multiple responsibilities at once. Depending on the size and scope of our teams, we’re in charge of strategic planning, creating content, making technical changes, doing publisher outreach, nurturing our campaigns, and even following up with measurement and analysis. All of these areas have separate best practices and mistakes to avoid, and we do our best to adhere to all of them.

For the most part, missing one of these best practices isn’t the end of the world; after all, it’s only a small piece in the bigger SEO puzzle. But there’s one general principle—one major factor for success—that permeates all these areas simultaneously, and if you don’t adhere to it, your entire campaign could end up failing.

Links Mentioned in Today’s Episode:

Google Algo Changes Planning SEO strategy

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What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

13. The 9 Biggest Mistakes You Can Make in Online Marketing
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Description:

These nine mistakes are some of the most egregious I’ve seen, so steer clear of them at all costs in your online marketing.

Links Mentioned in Today’s Episode:

9 metrics for marketing performance SEO content marketing guide

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What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

14. How Influencers Can Boost Your SEO Campaign
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Description:

I’ll be the first to admit that “influencer marketing” has become a bit of an overused phrase in the online marketing game. I’d like to focus on one specific area of value for influencer marketing: the search engine optimization (SEO) benefits you can obtain. 

Links Mentioned in Today’s Episode:

10 Reasons Why Influencer Marketing Is 8 Guaranteed Ways to Increase Your Social Reach

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What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

15. 7 Experiments to Try With Your Content Strategy
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Description:

It’s far more effective to turn your content strategy into an ongoing experiment, so you can constantly discover new angles and gradually increase your overall ROI.

The trouble most people encounter upon realizing this is the dilemma of how to experiment, or what to experiment with. That’s why I’ve come up with this list of seven experiments to try in your own content strategy.

Links Mentioned in Today’s Episode:

 

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What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

 



16. 5 Targets to Set at the Beginning of an SEO Campaign
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Description:

If you want to get your SEO campaign started on the right foot, you’re going to need these five targets, at a minimum, guiding your SEO campaign.

Links Mentioned in Today’s Episode:

SEO keyword research conversion rate optimization

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What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

 



17. 7 Reasons Why Link Building Is Seriously Neglected
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Description:

Considering link building is necessary to earn higher search ranks and remains one of the most efficient marketing strategies around. So why is it that link building is so neglected?

Links Mentioned in Today’s Episode:

Moz Beginner's Guide to SEO Social Media and SEO Content Marketing ROI

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What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

18. Why Link Building Starts With Relationship Building (and How to Do It)
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Description:

I think link building starts and ends with relationship building; with stronger, longer-term publisher relationships, I can almost guarantee you’ll see better SEO results.

Links Mentioned in Today’s Episode:

SEO link building services

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What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

Connect with Timothy Carter & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

19. How to Start an SEO Campaign on a Limited Budget
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Description:

There are hundreds of factors that come together to influence your rankings in Google, but before you dig into the minutiae, you need to take care of the fundamentals. These are the most important strategies you need to get you campaign off the ground.

Links Mentioned in Today’s Episode:

Moz Beginner's Guide to SEO Social Media and SEO Content Marketing ROI

Leave Some Feedback:

What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

20. 8 Reasons Your Link Building Campaign Isn't Reaching Its Full Potential
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Description:

You know that getting high-authority, contextually relevant links is the only surefire way to increase your domain authority consistently, and you might even be seeing a positive return on your efforts. However, it’s also likely that your link building campaign isn’t getting nearly as much traction as it could. In all likelihood, the ROI you’re seeing pales in comparison to the ROI you could be seeing. Why is this the case? Usually it’s due to one or more of the following reasons.

Links Mentioned in Today’s Episode:

deliberate intention of manipulating rank the quality of your content scaling your link building efforts

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What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

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SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

21. How to Calculate the Value of a Link
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Description:

First, understand that links are more valuable than just their contributions to your domain authority (and search rankings). In fact, there are three “dimensions” of link value I’ll be exploring in this piece.

Links Mentioned in Today’s Episode:

SEO Link building Guide SEO.co Link building services 

Leave Some Feedback:

What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast

 



22. The 6 Content Principles That Most Marketers Ignore
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Description:

Content marketing can be as complex or as simple as you want it to be. You may base your strategy on the simple idea of producing valuable material for your users, or dig deep into your existing data sets to form meaningful conclusions that dictate your work. Either way, there are a number of fundamental content principles that should guide how you create and distribute your work

Links Mentioned in Today’s Episode:

Content and blog writing Content Marketing Guide

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What do you want to hear more about? What should we talk about next? Please let us know in the comments below.

Connect with Timothy Carter & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast  

23. The Mathematical Reason Why SEO Is the Best Long-Term Marketing Strategy
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Description:

Digital advertising, email marketing, traditional ads, and affiliate marketing are good ways to increase your brand’s overall reach, if you implement them correctly. There is one mathematical reason why SEO, when done properly, is the best long-term marketing strategy.

Links Mentioned in Today’s Episode:

How to Prove Your Value as an SEO Link Building Agency Google Algorithm Changes The Power of Compound Interest SEO.co Link building

Leave Some Feedback:

What do you want to hear more about? What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review.

Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast  

24. The Art of the Interview as a Content Marketing Piece
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Description:

Enter the interview, one of the most cost-effective and utilitarian pieces you can create for a content marketing campaign. Why are interviews so special?

Links Mentioned in Today’s Episode:

Link building services Content Writing

Leave Some Us Tips/Feedback:

What do you want to hear more about? What should we talk about next? Please let us know in the comments below.  Did you enjoy this episode? If so, please leave a short review.

Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast  

25. Is Buying Links Still an Effective SEO Strategy?
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Description:

We cover the topic of buying links. The power of backlinks and why Google cracked down on paid links. We'll also cover the most effective way to pay for links.

 

Links Mentioned in Today’s Episode:

Link building services 77 link building strategies for massive SEO growth in 2020 Link building outreach

Leave Some Feedback:

What do you want to hear more about? What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review.

Connect with Tim & SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co Timothy Carter on Twitter Timothy Carter on LinkedIn SEO Podcast  

26. Welcome to the SEO.co Podcast
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Description:

In our inaugural episode, we cover a bit about the digital marketing agency SEO.co, about Timothy Carter and what the SEO.co search engine optimization podcast is going to cover.

 

Links Mentioned in Today’s Episode:

Timothy Carter on Twitter Timothy Carter on LinkedIn Link building services SEO Audits PPC Management SEO Podcast

Leave Some Feedback:

What do you want to hear more about? What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review.

 

Connect with SEO.co: 

SEO.co Twitter SEO.co  LinkedIn SEO.co