Podcast Directory
| Podcast title | Internet Marketing: Insider Tips and Advice for Online Marketing
 |
|
| http://www.sitevisibility.co.u... | ||
| Description | Listen to the UK’s most popular internet marketing podcast downloaded by over half a million people. A series of insider tips and practical advice on how to get the best from Digital and Search Engine Marketing, brought to you by a team of experts from Site Visibility and other leading digital agencies. We share the latest tools, techniques and strategies to help you generate online leads, sales and build engagement. We interview some of the most respected marketers in the world including bestselling author Seth Godin, productivity guru Tim Ferriss and Google endorsed analytics expert Avinash Kaushik. The show is produced and co-hosted by Andy White | |
| Updated | Tue, 22 May 2012 09:12:08 +0000 | |
| Image |  |
|
| Category | Business |
|
| Subscribe |
|
|
Vote for this podcast |
||
| Link to this podcast |
|
|
Episodes |
||
|
1. Actionable Insights from Google Analytics – Podcast Episode #168 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin and Andy are discussing a number of insights you can learn from Google Analytics and how to action them. Among others, they’re discussing questions you should ask yourself, like “What pages do I need to improve and why?”; “Which mobile devices is my site broken on?”; [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
2. The Best of BrightonSEO – Podcast Episode #167 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin and Andy are going through the key message which came through during BrightonSEO. As you might imagine, what Google might do next and the changes they’ve made to Analytics was a hotly debated topic. Additionally, the future of structured data and how it will affect how [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
3. International SEO- How to get it right: Interview with Bas van den Beld – Podcast Episode #166 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin is talking with Bas van den Beld about the do’s and don’ts of international search. They’re going through the importance of remembering the differences between the search engines operating in different countries, as well as how the different markets within Europe require different strategies. Find out [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
4. Google’s Penguin Update – Podcast Episode #165 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin and Andy are talking about the recent update in Google’s algorithm, which as been dubbed Penguin. Google have said they’re trying to pick up on over optimisation, keyword stuffing, black-hat tactics, and use of strategies which are against their guidelines. We’ve also written a blog post [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
5. Social Media in iGaming: Interview with Nichola Stott – Podcast Episode #164 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this special episode of the Internet Marketing Podcast, Kelvin is interviewing Nichola Stott of the Media Flow. They’re both speaking at this year’s iGaming Super Show. Among other things, they’re talking about the use of social media in the iGaming sector, including whether affiliates understand social media, how to build your brand with the [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
6. Online PR, Links and Social Media: Interview with Chris Lee – Podcast Episode #163 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podast, Kelvin is interviewing Chris Lee, MD of Planet Content and a specialist in Online PR. Chris, a specialist in online pr, is leading one of the BrightonSEO workshops “PR: Closing the loop on SEO & social media”. They’re discussing the importance of understanding how SEO works to [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
7. Getting Mobile Commerce Right: Special Interview with Paul Skelton – Podcast Episode #162 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin is interviewing Paul Skelton from Internet Retailing Expo. This is a special episode as we are media partners of the IRX happening on 21st and 22nd March. If you’re interested in mobile commerce, you can still register for tickets to the show and there is a [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
8. The Evolution of Search: Interview with Danny Sullivan – Podcast Episode #161 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin interviewed Danny Sullivan, the editor-in-chief of Search Engine Land and the organiser of events like the Search Marketing Expo. They were talking about the many changes in the world of Search over the past few months, Google+ and Search Plus Your World and other changes at [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
9. Advanced Google Analytics: Interview with Dara Fitzgerald – Podcast Episode #160 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin is interviewing Dara Fitzgerald, Head of Insight at Fresh Egg. They’re talking about the new Updated Google Analytics including the best new features like funnels and paths which make it easy to determine dropping off points, and visitor segmentation. They’re also discussing how you can see [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
10. Must Read Marketing Books with James Carson: Podcast Episode #159 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin’s interviewing James Carson of Bauer Media. They’re talking about the books that are important for digital marketers to read, including titles relevant for those people transitioning from offline to online media, their favourite contemporary books and some classic marketing texts for anyone in the industry. They’re [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
11. What is Inbound Marketing with Brian Whalley – Podcast Episode #158 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Brian Whalley from Hubspot joins Kelvin for a talk about what Inbound Marketing is and why it’s important for your business. They’re discussing how to incorporate a variety of aspects of inbound marketing into your current digital strategy, including what kinds of content you should give away, [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
12. Increasing the Reach of Your Email Marketing: Interview with Guy Hanson – Podcast Episode #157 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin is interviewing Guy Hanson from Return Path. They’re discussing the a recent Return Path study about the growth and change of email marketing. They’re also discussing best practice for emails appearing on mobiles and tablets, the difference in functionality in mobiles and desktops and how that [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
13. BrightonSEO Competition Announcement – Podcast Episode #156.5 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this very special episode of the Internet Marketing Podcast, Kelvin’s making an important announcement about a fantastic competition for listeners of the podcast. If you’re interested in learning more about any of the workshops happening before April’s BrightonSEO, you can see below or head over to the BrightonSEO website. Workshops: PR: Closing the loop on SEO [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
14. Social Media for Events – Podcast Episode #156 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this Episode of the Internet Marketing Podcast, Kelvin and Andy are discussing which tools, sites and apps are the best to use when you are organising an event and want to incorporate social media. They’re talking about the benefits of foursquare, and how to create a badge specifically for your event; Eventbrite which is a great site [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
15. Beginner’s Guide to LinkedIn – Podcast Episode #155 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: Kelvin and Andy are taking you through how to start marketing your business on LinkedIn, in this Beginner’s Guide episode of the Internet Marketing Podcast. If you’re looking to grow your B2B company through social media, LinkedIn might very well be the platform you’re missing. To grow your presence, Kelvin’s explaining what you should be [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
16. Beginners Guide to Facebook – Podcast Episode #154 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin and Andy are discussing the best ways for a business to use Facebook. This includes tips, strategies and techniques based around the different ways to approach Facebook in terms of marketing and advertising. Kelvin also addresses the differences between Facebook pages and Facebook groups and how [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
17. Beginners Guide to Twitter Marketing – Podcast Episode #153 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin gives you a crash course on some of the most common questions people have about using Twitter, including why Twitter should be used and by whom, who are the most comming Twitter users, what are they looking for and finally what should you be Tweeting….. Twitter [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
18. Taking Over the World with International Digital Marketing – Podcast Episode #152 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this special episode of the Internet Marketing Podcast, Kelvin is joined by SiteVisibility’s Digital Insights Manager Graeme Benstead-Hume and Lee Hayhurst, Travel Weekly Group head of News and Travolution Editor to discuss International SEO. They are discussing search trends and the opportunities and threats of exporting your search strategy model to other countries, including [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
19. How do I track my Google Rankings & Other Questions – Podcast Episode #151 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin and Andy provide tips on choosing the most suitable SEO platform tool, details to factor in when promoting one’s website and the specifications one should look out for when transiting between WordPress templates. Post from Apple Pie & Custard blog by SiteVisibility - An SEO AgencyHow [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
20. Choosing the best Domain Name for SEO and other Questions – Podcast Episode #150 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin and Andy respond to queries related to most reputable search terms, hyphens in domain names and Exact Match Domains (EMD). Kelvin stresses on the importance for brands to dominate their branding terms, suitable content size for a purchase page and how EMD owners can safeguard their [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
21. How to Change a Google Local Listing and Other Questions – Podcast Episode #149 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin and Andy are continuing to answer your questions. This week, they’re discussing whether the changes to domain naming guidelines recently introduced by ICANN allowing companies to own branded domains will be beneficial for SEO, how to change a misleading Google local listing, and Kelvin’s tips for [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
22. Will a Website Redesign Ruin my SEO and Other Questions – Podcast Episode #148 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin and Andy are going through a few of your questions. They’re talking about which tools are best to use for identifying the rankings of the pages on your site, how to get around the constraints of a large company’s hesitance to adopt SEO and tips to [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
23. All Change at Google – Podcast Episode #147 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin and Andy are discussing 3 big changes that have been made by Google over the past few weeks including a change in Google’s algorithm known as the Google ‘Freshness’ Update, as well as changes made to Google+ and another slightly more controversial change… Post from Apple [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
24. How to Measure Social Media – Interview with Jim Sterne – Podcast Episode #146 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this episode of the Internet Marketing Podcast, Kelvin is speaking with Jim Sterne, author of “Social Media Metrics: How to Measure and Optimize Your Marketing Investment”. Jim is presenting at this year’s eMetrics Marketing Optimization Summit. This interview is the last of this year’s series with the Keynote Speakers at the upcoming Conversion Conference, [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||
|
25. Getting Your Next Digital Marketing Job – Interview with Jake Langwith – Podcast Episode #145 http://www.sitevisibility.co.u... download (audio/mpeg, 0.00Mb) Description: In this weeks episode of the Internet Marketing Podcast, Kelvin is speaking to Jake Langwith, an expert in recruitment within the online marketing sector. They’re talking about recruitment within SEO and the issues faced by both recruiters and candidates. Jake also gives his tips for finding the best talent for your company and how to [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency |
||